The Founders Cohort: 20 Seats, What You Get, and What We Ask

Key Takeaways is opening with 20 founders seats — and this page is the honest version of why, what you get, and what we ask in return. The short version: you'd be one of the first people using a new product, at a price that stays with you while you're subscribed, with the founder personally in the loop.

What is Key Takeaways?

A practice room for consulting case interviews: you talk through real cases out loud with an AI interviewer that listens, probes, shows exhibits, and scores you afterward — on camera when you want the full interview experience, in voice for daily reps.

It exists because reps are what win case interviews, and realistic reps are the hard part — peers are hard to schedule, and human coaches typically run $150–250 for a single session. Key Takeaways is built so the reps are the cheap part, any hour, without a calendar.

Why only 20 seats?

Because we're new, and we'd rather say that plainly than pretend otherwise. Twenty is the number of early users the founder can genuinely stay close to — reading sessions, fixing what they hit, and talking to them directly.

There are no invented user counts here and no fake urgency: the cap is real, and when the 20 seats are taken the page switches to a waitlist. What you're joining is a trajectory, not a crowd — a working product you can try today, shaped by the first people using it.

What do founders get?

The full product at $69/month: voice practice without limits, 90 video minutes every month with the AI interviewer, and a one-time 60-minute video pack that never expires — plus a direct line to the founder, and a price that stays at $69 while you're subscribed.

• Everything in the product, from day one — full case library, camera-on mock interviews, scored feedback, and the skill dashboard.
• 90 video minutes each month — roughly two full on-camera mocks; daily voice practice never touches them.
• A 60-minute welcome video pack — granted on your first day, and its minutes never expire, even if you later cancel and come back.
• A direct line to the founder — bugs, rough edges, and "this case felt off" go straight to the person building it.
• Your price stays while you're subscribed — plans after the pilot open at $129/month, and the founders rate holds for as long as you keep your seat.
• It renews monthly and cancels anytime — no contract, no minimum stay.

What do we ask of you?

Use it for real, and tell us the truth about it. Concretely: one short feedback conversation during your first month — that's the whole formal ask.

Rough edges are part of being early, and hearing about them is the point. Anything else — feature requests, cases you'd like added, things that felt wrong — is welcome any time through the direct line, but never required. We will never quote you or use your name anywhere without asking first.

What happens after the pilot?

The rest of the lineup opens: a Monthly plan at $129 and the Distinctive Track at $229 — the tier where a former MBB interviewer reviews two of your mocks by hand each month. Founders keep their $69 rate while subscribed, whatever opens later.

Those prices are on the pricing page today, marked "after the pilot" — we'd rather you see where this is headed than discover it later. If the cohort is full when you arrive, the waitlist is simply a free account: you get the welcome session and your first two cases free either way, and we offer seats in order when one opens.

Who's building this?

A former MBB consultant who went through this exact preparation — and who reads founder channel messages personally.

That matters for one practical reason: the scoring rubric, the case behavior, and the Distinctive Track reviews are grounded in how these interviews are actually graded, not in a generic chatbot's idea of one.